Data protection

Privacy policy for the use of this website

The protection of your personal data is very important to us. Here you can find out if and how we use your personal data while you use this website and at the same time comply with our statutory duty to inform by the Datenschutz-Grundverordnung (“DSGVO”).

1. Scope of this Privacy Policy
The privacy policy applies to all websites under the domain (“Website”), as far as we process your personal data there.

2. Responsible
The responsible person for the processing of your personal data on this website (hereinafter also “we” or “us”) is:

smurli GmbH
c/o meravis Wohnungsbau & Immobilien GmbH & Co. KG
Katharinenstraße 13
20457 Hamburg
Telefon +49(0)40 228 589 61

3. Contact details of the data protection officer
You can reach our data protection officer under the following contact details:

Marcel Petersen
KaroMedia Services GmbH
Im Karolinenhof
Phone +49 (40) 72810070

4. Personal and anonymous data
We process personal and anonymous data on our website.
Personal data are all information about a specific or identifiable natural person. You are identifiable as a person if you can be identified directly or indirectly with this information, for example: Using a telephone or credit card number.
Anonymized data are data in which no personal reference exists (which means that you can not be directly or indirectly identified as a person) or in which the personal reference can only be restored with disproportionate effort.

5. Purposes and legal basis for the processing of your personal data
Basically you can use our website without giving your personal data.
We only use your personal information on our website if it is necessary for the provided functions and if your data can be used in accordance with the Datenschutz-Grundverordnung („DSGVO“). This is the case if a legal basis allows the processing for the purposes pursued by the processing. The legal basis may arise directly from the DSGVO or your consent.

In the following, we explain to you why we process the cellected data and which legal basis therefor exists.

Processing purpose 1
We process all the data you provide to us in the context of individual communication (for example by e-mail, fax, phone or via the website) in order to answer any general inquiries you may have.

Legal basis of processing purpose 1
Art. 6 Abs. 1 lit. a DSGVO (consent)

Expected storage life processing purpose 1
Regularly about 6 months.

Processing purpose 2
Transfer of contact and address data to service providers for the performance of contractual services.

Legal basis of processing purpose 2
Art. 6 Abs. 1 lit. b DSGVO (contract fulfillment)

Expected storage life processing purpose 2
For the duration of the contractual relationship (order processing) with the service provider.

Processing purpose 3
Forwarding to lawyers and debt collection agencies to enforce any claims under contracts (for example, in the case of non-payment).

Legal basis of processing purpose 3
Art. 6 Abs. 1 lit. f DSGVO (legitimate interest, the legitimate interest is the enforcement of civil or criminal law interests)

Expected storage life processing purpose 3
For the duration of the assertion, exercise or defense of legal claims.

We use your personal data only for the stated purposes and insofar as this is necessary for these purposes.

6. Your rights relating to your personal information
The DSGVO grants you various rights in relation to your personal data. If you exercise your rights, please contact us directly under the conditions set out in para. 2 specified contact data.
You have the right to:

• Information desk
You can request information if your personal data are processed by us. If this is the case, you may request further information, in particular to the purposes of the processing, the categories of data processed by us, the recipients, the duration of the storage or, if that is not possible, the criteria for determining the duration and other information.
You can request a copy of your personal information that we provide to you by e-mail in a common electronic format (eg xml, csv, xls, doc or pdf), provided that does not impair any rights or freedoms of others Persons.

• Correction
You can immediately request the correction of incorrect personal data and the completion of incomplete personal data.

• Deletion
You have the right to request the deletion of your personal data, especially if the data are no longer required for the purposes for which we processed it. We will delete your data immediately, unless there is an exception and we may continue to store your data. This is e.g. the case, if we are obliged for tax or commercial reasons. However, the data will no longer be used for the original purpose if it has been dropped.

• restriction
You can require the restriction of your personal information, in particular if you deny its accuracy and we review the data, the processing is unlawful, we no longer need the data, but you need it to assert, exercise or defend legal claims or if you object against processing. In the case of restriction, we may only save your personal data and in particular only with your consent or for the assertion, exercise or defense of legal claims.

• Data portability
You can request that you receive the personal data you provide to us in a structured, common and machine-readable format (such as xml, csv, xls, doc or pdf) so that you can submit it to another person in charge. You also have the right to transfer this data directly to another person in charge. The prerequisite is that the processing of your data is based on consent, the implementation of pre-contractual measures or the performance of a contract.

• contradiction
You may object to the processing of personal data concerning you, including any profiling we may have conducted, especially if our processing is based on a legitimate interest. Then we will no longer process the data for this purpose unless we can prove compelling reasons for the processing. Your right of objection also exists in the case of direct mailing advertisement by us (eg newsletter delivery), including any related profiling.

• Revocation of consent granted for data processing
In the case you have given us consent to the processing of your personal data, you have the right to withdraw your consent. Any processing up to the time of revocation remains unaffected by the revocation.

• Right of appeal to a data protection authority
You also have a right of appeal to a data protection authority. The data protection authority who is responsible for us is:

Barbara Thiel (Country Commissioner for Data Protection Niedersachsen)
Prinzenstraße 5
30159 Hannover
Phone +49 (511) 120 45 00
Fax +49 (511) 120 45 99

However, we kindly ask you to contact us directly with any questions or complaints. Certainly we can solve your request satisfactorily.

7. Need to provide your personal information
When you use our website you are neither legally nor contractually obliged to provide your personal information. In the case of an order we need your correct personal data, otherwise we can not process your order for the purpose of contract execution.

8. Recipients or categories of recipients of your personal information
We will not transfer your data to third parties and will only do it without your consent if we are legally obliged to do or if a legal or administrative decision is required or if a legal basis allows the data to be transmitted. We pass on your personal data to the following recipients:

9. Transmission of your personal data to third countries
Your personal data will be processed on servers in Germany. A transfer to third countries does not occur.

10. Storage and deletion of your personal data
If it is necessary we store your personal data for the in no. 5. explained storage duration and for the following purposes:

10.1. Legal retention periods
If a tatutory retention periods exist we save your personal data in particular within the scope of the storage periods pursuant to Sec. § 147 Abgabenordnung (AO), which provides for a storage period for business letters including e-mails of ten years, as well as in the context of § 257 HGB, which provides a retention obligation of six years, in particular for contracts, for the purposes stipulated by law. Legal basis is Art. 6 para. 1 lit. c DSGVO (fulfillment of a legal obligation).

10.2. Other storage periods
We also save the data for obtaining evidence under the statute of limitations. According to §§ 195 ff. BGB this can be from the regular limitation period (3 years) to 30 years. Legal basis is Art. 6 para. 1 lit. f DSGVO (legitimate interest); the legitimate interest lies in the assertion, exercise or defense of legal claims.
In addition, we will delete your data if there are no contractual or statutory retention obligations or if the data are no longer required for the establishment, execution or termination of a contractual or pre-contractual obligation.

11. Your use of our social media channels
If you visit our internet presence on social networks, like Facebook etc. and you would like to contact us about this, you may need to register with the respective social network or service before. In this case, the collection, processing and use of your personal data takes place solely on the basis of the privacy policy of the respective social network or service.

If you provide us personal information through our website, e-mail, or other communications channels (such as blog posts, postings on social media channels such as Facebook), you can always do so on a voluntary basis.

12. Statistical analysis of your use of our website by Google Analytics
For the purpose of statistical analysis, we gain information about your use of our website in order to improve our website and its functionalities. No personal data by which you as a user can be identified will be transmitted or saved.

We use the Google Analytics analytics tool provided by Google Inc., 1600 Amphitheater Parkway Mountain View, CA 94043, USA (“Google”) for this purpose on our website. This tool helps us to analyze the traffic on our website. Google collects information about your time spent on the site, your interaction with our website, and your IP address through page views. This data is analyzed by Google to create reports that may include statements about your length of stay, approximate geographical origin, origin of visitor traffic, exit pages, and usage procedures.

In Google Analytics, interactions of you as a visitor to our website are primarily captured by means of cookies (see paragraph 12). These cookies are used to save non-personal information and are not made available to browsers across domains.

Information that Google generates through the use of cookies through your use of our website is regularly transmitted to data centers in the USA and stored there anonymously. Our website uses the Google-provided IP address anonymization. The IP Anonymization feature in Google Analytics sets the last octet for your IPv4 IP address, and for IPv6 addresses, the last 80 bits in memory to zero shortly after being sent to the Google Analytics DAQ network for collection. The full IP address will never be written to disk. This function ensures the anonymization of your IP address before storage and processing in the context of Google Analytics, so a clear identifiability of your person by Google is excluded.

Order processing:
We have a contract with Google and implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographics in Google Analytics:
This website uses the demographics feature of Google Analytics. On this way reports can be produced that contain information about the age, gender and interests of the site visitors. These data are from interest-based advertising from Google and from third-party visitor data. This data can not be assigned to a specific person. You can disable this feature at any time through the ad settings in your Google Account or disagree with the processing of your data by Google Analytics as outlined in the “Objection to Google Analytics” section.

Contradiction against the use of Google Analytics:
You can contradict the using of Google Analytics by installing a small program called browser add-on you can download at: The add-on prevents your data from being evaluated in Google Analytics. With the use of browser Add-on you does not prevent data from being sent to our website or other web analytics services.

For more information about user data in Google Analytics, please see the Google Privacy Policy on Google Analytics.

13. Google fonts
This website uses Google fonts to show you a better user experience by displaying optimized web fonts. Google Fonts will send your IP address to Google to display the font in your browser.

The use of Google fonts is unauthenticated, that means it takes place without assignment to a specific user account. Cookies will not be sent by website visitors to the Google Fonts API. Requests to the Google fonts API are directed to resource-specific domains, such as or, so that your requests for fonts are separate from other requests and do not contain credentials that you send to while using other authenticated Google services like Gmail.

In order to serve fonts quickly and efficiently with the fewest requests, the answers are cached by your browser to minimize the requests to Google servers.
The legal basis for processing is Art. 6 para. 1 lit. f DSGVO. The legitimate interest is to improve the presentation of the website in popular browsers and to improve the user experience when using our website.

Here you find more information: sowie unter

14. Cookies
Our website partly uses cookies. These serve to make our offer more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and saved by your browser.

The cookies we use are “session cookies”. These are used to assign the behavior (page views, session duration and exits as well as aborts) of a visitor to the website of a session. They are automatically deleted after your visit. Other cookies remain stored on your device until you delete them. These cookies allow us to recognize your browser on your next visit.

You can adjust your browser to inform you about the setting of cookies and to allow cookies only in individual cases, to exclude the acceptance of cookies for certain cases or generally and to activate the automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.

Thank you for reading our privacy policy.